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Man, the holidays can be overwhelming. Not only do we have tons of preparation work to do in our personal lives, like shopping, putting up decorations, meal planning, and travel arrangements, but we typically have a high amount of additional work at our jobs. One thing your company or organization is most likely preparing for this season is your holiday greeting cards. Made by a professional printing company, holiday greeting cards can be a terrific way for customers and clients to remember you when budgets are approved for the next year or when choosing their next vendor. With that in mind, we thought we’d give everyone some tips when sending business holiday greeting cards this year to ensure the process is pain free and stands apart from the crowd.

It seems like no matter where you turn, there are marketing companies declaring how easy it is to create a direct marketing campaign. But what if this is your first personalized direct marketing campaign? There are several important decisions to be made and a number of services you could employ to help you create your first personalized direct marketing campaign successfully. This post is intended to help you navigate the sometimes-frustrating world of direct marketing campaigns so that your first doesn't completely turn you off using this highly converting form of marketing.